CCAvenue

Transaction Booster

Maintains session integrity & improves success rate

Customers are usually not notified when bank servers processing payments for eCommerce websites experience fluctuations and downtimes. They continue to make unsuccessful attempts before abandoning the transaction, resulting in a drop in success rates, a bad customer experience and loss on account of customer acquisition cost.

Problem

With new age algorithms and real-time monitoring, CCAvenue has introduced Transaction Booster that notifies customers when their selected payment option is down or experiencing fluctuations and allows them to pay using another payment option. This helps maintain session integrity, boosts success rates and improves customer satisfaction.

Solution