Customers are usually not notified when bank servers processing payments for eCommerce
websites experience fluctuations and downtimes. They continue to make unsuccessful attempts
before abandoning the transaction, resulting in a drop in success rates, a bad customer
experience and loss on account of customer acquisition cost.
With new age algorithms and real-time monitoring, CCAvenue has introduced Transaction
Booster that notifies customers when their selected payment option is down or experiencing
fluctuations and allows them to pay using another payment option. This helps maintain
session integrity, boosts success rates and improves customer satisfaction.